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CEO Steve Jobs commented, We want to have an Apple store wherever there are a lot of people, and its hard to think of a more likely location than the Mexican border just across from Tijuana. Its a real high-traffic zone. And when those Mexicans come running across, we want to be there to sell them an Apple product. Microsoft head Bill Gates stated, This is just another instance of Apple engaging in unfair competition. Were at a competitive disadvantage because we dont have any retail stores. What can we do except encourage Circuit City and Best Buy to open up there, too? |
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